DePauw University’s Day of Giving is a high-impact, 24-hour giving initiative scheduled for Wednesday, April 23. The theme this year is A Toast to DePauw. Join the celebration by sharing the information below via social media, email, or text message with your classmates and friends!

Regional Giving Competition

Win a Celebration for Your Region!

The region that raises the most (minimum $25,000) and secures at least 50 donors will win a celebration of their choice:

A special tailgate during Old Gold Weekend OR a catered regional event, sponsored by the Development and Alumni Engagement Office.

How to help your region win:

• Encourage alumni in your city to give and spread the word!
• Share updates in regional alumni groups and personal networks.

Social Media Guide

Key Hashtags:

•  #ToastToDePauw
•  #DePauwDayofGiving

Sample Social Media Posts

Before April 23:

"Get ready, Tigers! DePauw’s Day of Giving is on April 23, and we need YOU to help us reach $500,000! Let’s show our DePauw pride. #ToastToDePauw #DePauwDayofGiving”

On April 23:

"Today's the day! Join me in raising a #ToastToDePauw and making a difference for students. Every gift counts! Give now: [insert link] #DePauwDayofGiving”

Countdown Post (Midday Reminder):

"We’re halfway through #DePauwDayofGiving! Have you made your gift? Let’s show the power of DePauw alumni! Give here: [insert link] #ToastToDePauw"

Challenge Call-Out:

"Calling all [region/city] alumni! We’re in the running for a special regional celebration—let’s hit 50 donors and raise $25,000! Give now and help us win! [insert link] #DePauwDayofGiving"

Thank You Post (April 24):

 "Wow, Tigers! We came together and made an impact for DePauw. Thank you to everyone who gave, shared, and celebrated with us. #DePauwProud #ToastToDePauw”

Email & Text Templates

Email Template:

Subject: Let’s Raise a #ToastToDePauw – Join Me!

Hi [Name],

Today is DePauw’s Day of Giving! This 24-hour event is all about celebrating our university and supporting students. Our goal is to reach $500,000, and every gift—big or small—helps.

Join me in making a difference! You can give here: [insert link]. 

Plus, our [City/Region] alumni club is in the running for a special celebration if we hit 50 donors and raise $25,000—let’s make it happen!

Thank you for your support, and let’s raise a #ToastToDePauw!

Text Message:

Hey [Name]! Today is DePauw’s Day of Giving! Help us reach $500,000 and make an impact. Give now at [insert link] and show your DePauw pride! #ToastToDePauw